Rally AI: Transforming Recruitment with AI-Driven Talent Attraction

In the ever-competitive world of talent acquisition, staying ahead of the game is crucial. Rally®, the leading platform for learning best-practice recruitment marketing and employer branding strategies, has taken a leap forward with the introduction of Rally® AI™. This revolutionary AI recruitment marketing assistant is set to guide recruiting professionals through the process of creating a highly effective talent attraction strategy that gives them a competitive edge in recruiting top candidates. Rally AI harnesses the power of modern social and digital marketing strategies, and its real-time analytics can prove the ROI of your strategy, making it a game-changer in the industry.

Rally AI: Transforming Talent Attraction

Rally AI is the latest addition to Rally® Inside™, an innovative recruitment marketing and analytics platform that is already helping more than 1,500 professionals recruit both passive talent and active job seekers through the online platforms where candidates spend their time. In today’s labor market, with the U.S. unemployment rate at record lows, the focus has shifted towards attracting passive talent—those individuals who are currently employed and not actively job hunting, estimated to make up 85% of the labor force, according to data from the U.S. Bureau of Labor Statistics.

With Rally Inside powered by Rally AI, HR and talent acquisition teams can achieve impressive results, attracting up to 9 times more candidates compared to traditional recruitment marketing, all while being able to provide real-time analytics to showcase the ROI of their strategy.

Powered by OpenAI

What makes Rally AI truly unique is its foundation in GPT-4, OpenAI’s advanced large language model. Rally AI leverages the built-in best practices, proprietary benchmark data, and recommendation engine of Rally Inside to guide users in creating highly effective recruitment marketing tailored to job functions and channels. This approach empowers HR and talent acquisition teams to attract a significantly larger pool of candidates compared to traditional recruitment marketing, all while having the ability to track, measure, analyze, report, and benchmark results in real-time.

Empowering Recruiters To Hire Faster

Rally AI, alongside Rally Inside, provides a comprehensive solution for developing, creating, and measuring high-performing recruitment marketing and employer branding strategies. This empowers professionals to:

• Quickly assess their employer brand and compare it to competitors.
• Collaborate on multi-channel recruitment marketing campaigns and create data-driven content calendars.
• Identify tactics and channels that deliver the best results for increased qualified applications at a lower cost per applicant.
• Confidently craft authentic and compelling employee value propositions for diverse talent audiences.
• Simplify the creation of engaging recruiting content for various platforms.
• Automatically track, measure, analyze, report, and benchmark results in real-time.
• Seamlessly manage their strategy through an easy-to-use recruitment marketing platform that complements existing recruiting and marketing systems.

A Transformative Evolution in Recruitment Marketing

Lori Sylvia, Founder & CEO of Rally, underscores the transformative nature of AI in the world of recruitment: “AI is transforming the way every company operates, including how employers attract, engage, and recruit talent. Learning to plan, create, and analyze using generative AI is a skill that every talent acquisition and talent brand professional will need to develop, and why our goal with Rally AI is to empower them to learn this career-building skill so they can work smarter and more effectively.”

With Rally Inside powered by Rally AI, professionals at all levels, from beginners to experts, have a trusted mentor and capable assistant at their disposal. This not only enables them to work more efficiently but also takes their recruitment strategy and results to new heights.

Rally AI is set to transform the world of talent acquisition and employer branding. By harnessing the power of AI, it empowers professionals to stay ahead in the competitive recruitment landscape. To learn more about how Rally AI is changing the game, visit here.

About Rally®

Rally® is a leading platform that provides education, events, software, and services to empower HR, recruiting, and marketing professionals. With a community of more than 45,000 professionals, Rally offers a wealth of resources to upskill careers and give companies a recruiting edge. Rally Inside™, their innovative recruitment marketing and analytics platform, utilizes AI, data, and best practices to enable employers to recruit both passive talent and active job seekers through the online channels where candidates spend their time. Rally is at the forefront of transforming talent acquisition and employer branding. Rally with them at rallyrecruitmentmarketing.com.